2023 MODERN AFFLUENCE SUMMIT

THE GREAT WEALTH TRANSFER

September 5, 2023
180 THE STRAND LONDON WC2
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THE OPPORTUNITY THAT THE GREAT WEALTH TRANSFERS PRESENTS US PROVIDED AN INSPIRATIONAL FOCUS AT THIS YEAR’S MODERN AFFLUENCE SUMMIT, HOSTED AT THE CREATIVE CAULDRON OF 180 STRAND. A SEMINAL MOMENT FOR MODERN AFFLUENCE EXCHANGE AS GLOBAL C-SUITE LEADERS, ENTREPRENEURS AND PEOPLE OF INFLUENCE CONVENCED TO DISCUSS THE OPPORTUNITY AND ALL THAT FLOWS FROM IT.

"People want meaning beyond wealth"
- JJ Hodari,Angel Investor

Over the next 30 years an estimated $81 trillion is set to transfer to younger generations in what has already been dubbed “The Great Wealth Transfer”. Over 50% of American wealth is now inherited, according to the Wall Street Journal, with 15% of American adults expecting to receive an inheritance from a parent, spouse, family member or another individual in the next 10 years. Millennials and Gen Zs, who in 2019 made up 40% of the luxury personal goods market, are set to represent 75% of the segment by 2026 becoming the dominant players, according to Boston Consulting Group.

"If it’s not transparent, it’s not luxury”
- Esther Oberbeck, Head of the UK Board of Directors and SVP of Group Strategy at De Beers

Thanks to our sponsor VGC Partners, our partners at the Future Laboratory and Verb, our inspirational panellists, and speakers and of course our audience of change makers and legacy builders.

“The mandate for brands generally is to be more audacious and be more inspiring,”
- Phil Holliday, Bentley’s Director of brand ambassador and VIP

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Speakers

Christopher Sanderson

Co-Founder, The Future Laboratory

Christopher Sanderson

Co-Founder, The Future Laboratory
Christopher is responsible for delivering the company’s extensive global roster of conferences, media events and LS:N Global Trend Briefings, which he co-presents with the team in London, New York, Sydney, Melbourne, and across the globe. Clients who have booked one of his inspirational keynotes include Kering, the European Travel Commission, Retail Week, Selfridges, QIC, Marks & Spenser, Chanel, Harrods, Also, H&M, General Motors, BBDO, Design Hotels Conde Nast and Omnicom. In 2012, Chris presented Channel 4’s five-part series, Home of the Future, in 2014, he and his team created Fragrance Lab for Selfridges, an exploration into the world of personalised scent which won Retail Week’s Best Pop Up and overall Winner of the 2014 Retail Week awards. Chris is a SuperBoard member of The British Council’s Fashion Trust.

Ben Whattam

Co-Founder & CEO, RisingGen, Modern Affluence Exchange

Ben Whattam

Co-Founder & CEO, RisingGen, Modern Affluence Exchange
Ben has spent his career understanding global consumer change in the context of culture, technology, and capital. Working with some of the world’s biggest brands from across financial services, automotive, and consumer sectors to launch, diversify and grow propositions across Europe, the US, Middle East and Asia. He co-founded the Modern Affluence Summit in 2019. Ben most recently exited a global marketing services business he grew across five territories for brands including Bentley Motors, Porsche, De-Beers and LVMH. He is now a Senior Advisor to Adoreum & Partners, a Global Ambassador for the charity OnePlate and is currently launching a new venture, RisingGen™, to venture build businesses with the rising-generation of HNWI and apply those insights directly to corporate partners. Ben loves meeting new people, so please reach out and say hello.

Barbara Hans

Chief Marketing Officer, A. Lange & Söhne

Barbara Hans

Chief Marketing Officer, A. Lange & Söhne
Barbara Hans is a trilingual global marketing and China expert with 28 years of versatile experience in building and driving iconic luxury brands. Having held leadership positions on both the agency and corporate sides, Barbara has a deep understanding of the global affluent customer, evolution of brands in major markets, communication strategies, and touchpoints. She loves to bring her experience to life through transforming teams, processes, and storytelling by always keeping customer-centricity in mind. Barbara joined A. Lange & Söhne in September 2020 to transform marketing and communication for the new world and modern customer while keeping/focusing on the brand core around German craftsmanship. The global team behind Barbara is building precise touchpoint strategies and content on the need to ‘know each customer by the first name’.

Adam Handling

Michelin star Chef and CEO, Adam Handling Group

Adam Handling

Michelin star Chef and CEO, Adam Handling Group
The Adam Handling Restaurant Group operates venues across the country, including Frog by Adam Handling, London; The Loch & The Tyne, Old Windsor; Ugly Butterfly, Cornwall; and Eve Bar, London. Adam’s passion and core ethos of his restaurant group is centred around sustainability and, by ensuring this, remains at the heart of his entire operation, he has become an industry spokesperson on the sustainability movement, zero-waste and the role that hospitality has to play. His methods and initiatives have now become standard practice in the industry, and he remains a leading figure in the field. Adam has a number of impressive awards under his belt and is a familiar face on our TV screens, having been named Champion of Champions on the BBC’s Great British Menu 2023, as well as appearing on BBC The One Show’s Coronation cooking contest.
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